Essential gear for your wilderness adventures!


Connection with nature, history, and our fellow wilderness explorers, is at the heart of the Lure of the North Outfitters ethos. That connection provides a respect and appreciation for the beautiful lands we travel, the materials we use, and the experiences we share.

Here we introduce the Lure of the North Outfitters family, share the thoughts and experiences of our fellow travelers, and discuss the materials used in our products and the land where we live and travel.